The Greening of the Champs Elysees
This event, staged by the young farmers' union and Gad Weil, an outdoor events planner, was called Nature Capitale. It is a biodiversity project conceived by Weil who called it, "the biggest plant sale in the world."
For the 55,000 members of the young farmers' union, the event had a serious purpose. Their revenue has fallen steeply and they want to make people aware of their plight and appreciate the heritage of France's remarkable fresh produce and meats.